BRIEF:
To promote the Design Now! Exhibition through producing promotional collateral as well as exhibition space design.
THE EXECUTION:
My role was to produce a custom logo and branding for the exhibition. The target for this exhibition were younger locals, we decided to create coasters promoting the exhibition that we would give to the locals bars and pubs in the area. Due to limited budget, we sourced old boxes from reverse garbage to use as platforms and display walls for the show. These added to the street-themed nature of the show.
ROLE:
Creative Lead.